A local design outfit Vintom had been tapped to develop a website for a new local business, Paramount Real Estate Services, run by Brian and Nina White. Vin contacted me mid-project about putting together a short video for them to help promote their website. We  went back and forth on different ideas and settled on a direct frontal approach, rehearsed, but no teleprompter. Having to focus on the camera the whole time was a bit unnerving for them but in the end, the direct eye contact and natural delivery paid off. The piece feels like they’re talking right to you, and adds transparency to their business. I shot and edited this piece, and hired Rick Lord at Rick Lord Photography to handle the scene and subject lighting. Check the video out here: